For the first time in Pakistan, an in-mall gaming event was held at Dolmen Mall Clifton, Karachi, bringing together casual visitors, families, and competitive players in one place. The four-day event was managed by Next Generation Esports (NGES) and powered by TCL Pakistan, offering a combination of fun activities and structured tournaments.

The event was designed to make gaming accessible and enjoyable for everyone. On two days, the space was open to all mall visitors, allowing children, families, and casual gamers to walk in and play. These free-to-play sessions allowed many people to experience gaming in a public and friendly environment. The positive response from the public showed the growing interest in gaming among all age groups.

In addition to casual play, the event featured two competitive tournaments. The FIFA 25 tournament was held on the second day, attracting skilled players from Karachi and other cities across Pakistan. The tournament created a high-energy atmosphere, with intense matchups and strong participation from football gaming fans. On the final day, a Tekken 8 tournament was held, bringing together fighting game players who showed impressive skills and great mindset.

Both tournaments received great attention from mall visitors and passersby, who stopped to watch the matches and cheer for players. Winners of the FIFA and Tekken tournaments were awarded TCL LCDs and special gift prizes, adding excitement and value to their victories.

Throughout all four days, NGES ensured smooth execution of both casual and competitive segments. From setting up gaming stations to managing schedules and guiding participants, NGES handled the entire operation with care and professionalism. The support from TCL Pakistan helped enhance the visual identity of the event and provided attractive prizes that encouraged strong participation.

Conclusion

This in-mall gaming event successfully blended entertainment and competition in a public setting. With a mix of open gaming sessions and high-level tournaments, it offered something for everyone—from casual players to serious competitors. Next Generation Esports delivered end-to-end event management, while TCL Pakistan’s support helped elevate the overall experience. The positive response from the audience reflects the growing demand for gaming experiences that are social, inclusive, and professionally executed.